决策者丨奥运盛会：酷炫冲浪，青春共鸣|奥运_新浪财经

转自：CGTN

Editor's note: Decision Makers is a global platform for influential leaders to share their insights on events shaping today's world. Fernando Aguerre is the president of the International Surfing Association (ISA). The article reflects the author's opinions and not necessarily the views of CGTN.

编者按：CGTN“决策者”专栏是一个全球平台，供决策者分享他们对影响当今世界之事件的见解。本文作者是国际冲浪协会主席费尔南多·阿格雷。文章仅代表作者观点，而非本台观点。

Surfing at Paris 2024 here on the magical island of Tahiti has simply been amazing! We are stoked with how well it is going – from the great conditions to the excitement, passion and incredible performances of the athletes and the awesome images broadcast around the world to billions of people. The hero picture of Brazilian star, Gabriel Medina, floating triumphantly in the air with his board also aloft is one of the most iconic images of these Games – and possibly any Games!

在塔希提岛这座充满魔力的小岛上，2024年巴黎奥运会的冲浪赛事简直令人惊叹！我们满怀激情地目睹了这场盛会的有序进行——塔希提岛的自然条件十分出色；运动员们斗志昂扬，热情如火，技艺超群，精彩绝伦的比赛画面向全球数十亿观众转播。巴西冲浪明星加布里埃尔·梅迪纳携板纵身跃向天际，宛若悬空的英姿，已成为本届乃至历届奥运会中最具标志性的瞬间之一！

I dreamt of this moment, since the day the village of Teahupo'o on the mesmerizing island in French Polynesia was confirmed, to bring Olympic surfing to one of the sport's most majestic and spectacular locations. This is a dream come true, not only for me but all surfers. The incredible waves of Teahupo'o are one of the great wonders of the world.

自提阿胡普这座位于法属波利尼西亚迷人群岛上的小镇被确认为2024年巴黎奥运会冲浪项目的举办地的那一天起，我的心中便满怀期待，憧憬着把奥运冲浪赛事带到这宏伟壮观的“冲浪天堂”。如今，对我和所有冲浪者而言，我们终于梦想成真。提阿胡普那令人叹为观止的浪潮，无疑是世间奇景之一。

The Tokyo Olympics in 2021 was staged in totally different circumstances as the world was reeling from the COVID-19 pandemic. Of course, surfing was thrilled to make its Olympic debut back then and we are grateful to the organizers for everything they did – but this time Tahiti is a totally different vibe. We are thrilled to share this unique moment with the people of Tahiti.

2021的东京奥运会的举办环境与此次奥运会截然不同，当时全球仍在新冠疫情的阴霾下挣扎前行。对于冲浪运动能够在东京奥运会上实现首秀，我们非常激动，并对组织者所付出的一切深表感激。而这次塔希提岛则展现出了全新的比赛氛围，我们非常高兴能与塔希提人民共享这一非凡时刻。

We also have more surfing athletes in 2024, which is great news. In Tokyo, we had 40 surfers from 18 nations and this has risen to 48 surfers – 24 women and 24 men – representing 21 nations in Tahiti. It's amazing that surfing continues to develop around the world with a growing number of top-class athletes competing for Olympic medals.

本届奥运会，我们有更多的冲浪运动员参与赛事，这无疑是个好消息。当时共有来自18个国家的40名冲浪选手参加东京奥运会，而此次选手总数增加到了48名，包括来自21个国家的24名女选手和24名男选手，他们齐聚塔希提岛，共襄奥运盛会。随着冲浪运动在全球范围内的持续发展，有越来越多的顶级冲浪运动员加入到争夺奥运会奖牌的行列之中，这确实非常振奋人心。

Olympic surfing is most importantly about the athletes – and nothing makes me prouder than seeing new surfers take to the Olympic stage. And one of the stories – and stars – of these Games is China's teenage surfing sensation, Yang Siqi, aged just 15. For such a young athlete, I am in awe of her talent and determination! She promises to have a super career and I can't wait to see her continue her brilliant success.

谈及奥运冲浪项目，最核心的自然是我们的运动员。没有什么比亲眼见证“新生力量”踏上奥运舞台更让我感到自豪的了。年仅15岁的中国冲浪运动员杨思琪便是这样的一颗“冲浪新星”，她的才华与决心令我叹服。我相信未来她将会拥有璀璨的职业生涯。我已经等不及见证她继续乘风破浪，再创辉煌。

Yang Siqi of China competes during the women's round 1 heat of surfing of the Paris 2024 Olympic Games in Teahupo'o, Tahiti, French Polynesia, July 27, 2024. /Xinhua

The development of surfing to attract more young participants worldwide

发展冲浪运动吸引青年参与

Surfing is perfect for the new era of the Games and selecting our sport for the Olympic program – with Tahiti as the venue – is testimony to the creative and inclusive spirit demonstrated by Paris 2024 and the International Olympic Committee (IOC). The International Surfing Association (ISA) was pleased to fully support this decision and our collective approach demonstrates clearly how the Olympic world is innovating to appeal to new audiences and generate excitement amongst young people.

冲浪项目完美契合新时代的奥运会。将冲浪纳入奥运赛事，并将比赛场地定在塔希提岛，这一决定充分彰显了巴黎奥运会和国际奥林匹克委员会的创新与包容精神。国际冲浪协会（ISA）对此深感欣慰并全力支持。我们的共同努力展现了奥林匹克大家庭正锐意创新，吸引新的观众群体，激发年轻一代的热情。

The inclusion of surfing in the Olympic program in Tokyo 2020 was a landmark moment for the sport and for the Olympic Movement. Now, with surfing enjoying a spectacular and enthralling second Games, the sport has already added great value and excitement with incredible action that is capturing the imaginations of a new generation.

东京奥运会首次将冲浪纳入比赛项目，这不仅是这项运动发展的里程碑，也是奥林匹克运动史上的重要时刻。如今，冲浪比赛再度闪耀奥运舞台，展现了激烈精彩的角逐与比拼，不仅为奥运会增添了更多看点与激情，更激发了新一代年轻人的想象力。

With its unique and modern blend of sport performance, lifestyle and culture, surfing is without doubt bringing new energy and relevance to the Olympic Games, much like snowboarding and other action sports had impacted the Olympic Winter Games years before. With Los Angeles 2028 to follow and surfing's ambitions extending to Brisbane 2032 and beyond, the Olympic Movement has the opportunity to build on this momentum and to further enrich the Olympic experience long-term for a new, young demographic. Surfing's global reach, universality, digitally-engaged athletes and fans and unique visual impact will further drive exceptional added value for the Olympic brand in the eyes of young people.

冲浪以其独特而现代化的方式，将体育运动、生活方式和文化融为一体，这无疑为奥运会增添了新的活力和意义。这种影响与多年前单板滑雪等极限运动对冬季奥林匹克运动会的影响相似。展望未来，在下一届2028年洛杉矶奥运会上，甚至2032年布里斯班奥运会以及更长远的将来，冲浪运动都大有可为。奥林匹克运动有望借势进一步推动冲浪运动发展，不断丰富新一代年轻人的奥运体验。冲浪的全球影响力、普及性，数字时代下运动员和观众群体的互动参与，以及该运动独特的视觉冲击力，将进一步增加奥林匹克品牌在年轻人心中的附加价值。

Surfing, in a modern way, embodies Olympic values

冲浪：彰显奥林匹克价值观的现代运动

With surfing's natural focus on youth, the sport is bringing renewed attention and interest to the Games, host cities and important Olympic values – making them relevant and meaningful for a new generation.

冲浪运动对年轻群体具有天然的吸引力，这不仅为奥运会本身、主办城市以及奥运所传递的重要价值观增添了更多的关注度，也让年轻一代有机会参与其中，从而增进对这些价值观的理解和认同。

Olympism and Olympic values were founded on mindfulness, well-being, and healthy lifestyles. The ethos and lifestyle of surfing, with its connection to the natural environment and promoting social harmony, is helping to bring these principles to life.

奥林匹克精神和价值观植根于正念、幸福和健康的生活方式之中。冲浪所代表的生活方式及其蕴含的精神，它与自然环境的深刻联系，以及促进社会和谐的理念，使这些奥林匹克原则变得更加生动具体。

Surfing offers an extraordinary opportunity to create a legacy that not only makes a connection to the contemporary philosophy of sound body and mind, but also serves to remind the world of the Olympic values based on inclusivity, self-improvement, harmony with the environment and excellence.

冲浪为人们提供了一个绝佳的机会，去体验其带来的深远影响。它不仅使人们关注到现代哲学所倡导的身心健康理念，还时刻提醒我们不忘奥林匹克所秉持的兼容并包、自我提升、与环境和谐共处以及追求卓越等核心价值观。

Helping to unite people through surfing and sport

冲浪运动凝聚人心

Surfing is both a sport and a lifestyle that already has an incredible youth following and appeal – it fundamentally resonates with young people and helps to unite them through shared passions and common beliefs. Of the 35 million surfers in the world, we estimate 14 million are aged 12 to 24. This is incredibly valuable for the Olympic Movement. For example, surfing prioritizes sustainable living and ocean health and safety – a philosophy for life that young people in particular are united on.

冲浪不仅是一项体育运动，更是一种生活方式，它在全球年轻人中有着强大的影响力和吸引力。这项运动能从本质上与年轻人产生共鸣，通过共同的激情和信仰将年轻人凝聚在一起。全球有约3500万名冲浪爱好者，据我们估计，其中约有1400万人年龄在12至24岁之间，这对奥林匹克运动而言意义非凡。例如，冲浪提倡可持续的生活方式，关注海洋环境和安全，这一理念尤为受到年轻人认同。

Surfing undoubtedly helps to bring people together and this has been evident here at Paris 2024. The athletes, teams and fans enjoy a spiritual, natural connection that is rare in international sport. And surfing goes beyond sport to help connect communities. At surfing events, you will often find cultural and social activities, including yoga, live music and sustainability and ocean safety activations among much more – ultimately to help encourage self-improvement and wellness for all. Ultimately, we strive for a better world through surfing.

冲浪无疑是一股凝聚人心的力量，这在2024年巴黎奥运会上已体现得淋漓尽致。运动员、参赛队伍和观众之间有着一种国际体育赛事中罕见的天然的精神联系。冲浪超越了体育比赛的界限，联结了不同的社会群体。在冲浪赛事中，你经常会看到包括瑜伽、现场音乐会以及关于可持续发展和海洋安全的活动，这些都能鼓励参与者不断提升自我并从中获得幸福感。归根结底，我们是在借助冲浪的力量，为创造一个更美好的世界而努力。

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