2008年度应对全球气候变暖造林项目主办方(7)

　　人民日报社新闻信息中心按照积极发展壮大人民日报社文化产业的战略定位和开拓创新的发展思路，已初步形成信息服务、期刊出版、教育培训、项目经营四大产业并行的多元化发展格局，并开始体现出人民日报社文化产业的品牌效益。

　　中心坚持“1234”的发展战略，即一个文化产业的大方向，两类业务的分类管理(一类是对内服务报社编辑业务的数据库等，一类是对外开展的经营工作)，三个发展平台(网络数据库、期刊、培训)和四个主要经营领域(会议展览、出版发行、文艺交流、文化产品经营等)，各项业务均快速、均衡发展，逐渐打造新闻信息中心的文化创意产业平台。

　　The News & Information Center of People’s Daily

　　The news & information center of the People’ Daily, with an independent legal entity, belongs to the People’ Daily. His major missions focus on the construction and development of cultural industries work. Mr. Jiang Xiusheng is the director of the news & information Center. The news & information Center includes 8 departments, that is the information department, the publications department，the Wenyi department, the Planning department, the training department, the exhibition department, office and the financial office.

　　Developing and strengthening the People’ Daily’s cultural industry is our strategic orientation and exploration and innovation is our development thinking. With diversified development pattern, our center has initially formed four paralleling industries: information services, journals publishing, education & training and project management. And it has began reflect the brand effect of the People’ Daily’s cultural industry.

　　Our centre adhere to the "1234" development strategy, namely the general direction of a cultural industry, the classification of two kinds of business management (a newspaper editor is internal business services, such as a database, a category is external to the operation of work), three development platform (network database, periodicals, training) and four main business fields (the exhibition, publication, cultural exchange, and cultural products business, etc.), the business were rapid, balanced development, and gradually create the cultural originality industries platform of news & information center.