可口可乐公司简介(英文) | |||||||||
---|---|---|---|---|---|---|---|---|---|
http://finance.sina.com.cn 2006年01月26日 10:32 新浪财经 | |||||||||
Community Involvement Coca-Cola China Limited Background & Purpose:
In China, Coca-Cola does more than give people quality, tasty products to enjoy. The company is actively involved in providing quality educational opportunities to underprivileged children in poor communities of the country. Our community work ranges from rural youth education, to health programs, to environmental protection, to HIV/AIDS, to migrant farmers training, to special relief programs. However, the top priority for us is rural education. We firmly believe that China’s future greatly depends on its next generation. With the rural population still representing the majority, addressing the needs of these people is critical. Now that China has set the goal of becoming a generally well-off society by year 2020, improving the livelihood of the rural population is very critical. Needless to say, proper education for the rural children is essential in Youth Development Since 1993, Coca-Cola China and its local bottling partners has always been a very active supporter of rural education development in China. Today, Coca-Cola system in China have built 56 Project Hope primary schools, 100 Hope libraries, 30 e-learning centers and 52 multimedia classrooms across China, helping some 60,000 rural children to return to school. Since 2004, Coca-Cola China is continuing to improve its “Integrated Education System” which provides the extraordinary opportunity for some rural students to complete their entire education from primary, middle school, high school, to university. Coca-cola’s educations system covers: 1. Primary School Subsidy 2. Middle School Hope Star Scholarships 3. High School Hope Star Scholarships 4. Rural University Scholarships 5. Graduate Scholarships 6. Teachers’ Training Program Project Health Journey Project Health Journey includes two key components: Nutrition and Hygiene programs. ·The nutrition program provides soya milk powder to almost 20,000 teachers and students at 45 Coca-Cola Project Hope primary schools to meet their nutritional need. Coca-Cola is responsible for raw material purchase, manufacturing, quality control, and finished product distribution. ·The Hygiene program improves the sanitary condition at Coca-Cola Project Hope primary schools: installing new equipment and facilities to provide clean drinking water to rural students, more sanitary school kitchens, helping rural students to develop proper self-hygiene habits, and providing schools with first-aid kits with essential medicines. Coca-Cola is committed, long-term, to support rural education and at the same time improves the nutrition and health of Chinese youth in rural China. Project Health Journey has been highly praised by Chinese government officials and welcomed by school teachers, students and community leaders. HIV/AIDS Program Starting 2005, Coca-Cola China is working with the Chinese Foundation for Prevention of STD & AIDS on a joint AIDS program to increase the awareness and understanding of the disease among the general population. The program consists of three key components: 1.A national AIDS awareness and understanding campaign: Coca-Cola “Operation AIDS Free. 2.National Exhibition of HIV/AIDS Awareness and Prevention 3.Sino-South Africa HIV/AIDS experience exchange program Migrant Farmers’ Training Program In Environment Stewardship 1. Best Practice: 1) Coca-Cola plants in China volunteer to prominently display a hot line number on their trucks to call on the members of public to report any company trucks emitting excessive smoke. 2) Since 1996, no Coca-Cola operation in China has purchased new cold drink equipment containing CFCs. Equipment containing Halons (BCFC) has been gradually phased out. Most Coca-Cola plants are now equipped with recovery machine to capture and reuse the discarded refrigeration agents. 3) Coca-Cola plants first began on-site producing PET bottles in 1984 and by 2004, 15 plants were engaged in this activity. Container manufacturer, therefore, need only deliver performs (the basic mold for PET bottles, measuring about 3cm in diameter and 11cm in height) rather than the finished bottles, which has resulted in a substantial decrease in the number of truck deliveries, saving fuel and cutting down on the emission of CO2, NOx and SOx. 4) Swire Coca-Cola Taiwan Ltd. is selling treated wastewater to an adjacent dyeing plant in an effort to reach zero discharge. 5) Air rinsing, an advanced technology, has been introduced in Tianjin Coca-Cola to replace conventional equipments. There was around 25,000m³of water saved in 2004. 2. Programs and projects A. Rain Harvesting Program Responding to the Chinese government’s call to the society for strengthening water resource management and enhancing water utilization efficiencies, Coca-Cola China is partnering with Soong Ching Ling Foundation this October to implement a Rain Harvesting Project in Pengyang County of Ningxia Autonomous Region B. Project Hope School Sanitation and Water Project The Project Hope School Sanitation and Water Project is part of Coca-Cola’s Health Journey Project. The water component is to improve the sanitary condition and to provide clean water at Coca-Cola Project Hope primary schools. The program, which started in September 2004, donates new equipment and facilities to schools to provide clean drinking water to the students. C. Save a Barrel of Water Program As part of the company’s mission to preserve and protect the environment, Coca-Cola China worked in cooperation with Environmental Activity of Beijing Organizing Committee for the Games of the XXIX Olympiad, the Committee of the Communist Youth League of Beijing, the Committee of China Young Pioneers of Beijing and the First Newspaper to launch an environmental initiative “Let’s save a barrel of water this summer” from July 2005. The project, which was rolled out to 30 primary schools across the Beijing, reached out to over 30,000 students to save water and cherish natural resources. For more information, please click www.coca-cola.com.cn |