林轼先生为中国平安集团品牌宣传部副总经理。作为集团专业职能部门，平安集团品牌宣传部不仅负责平安整体品牌战略规划、品牌管理和整合传播等工作，还负责企业社会责任及可持续发展的规划和推动。

　　林轼先生于1993年加盟中国平安，自1998年从事品牌传播工作，在广告、媒体关系、公益及整合行销等方面积累了丰富工作经验 。近年来，林轼先生率领CSR管理团队在企业社会责任建设和推动可持续发展方面做了积极探索和尝试。2010年，中国平安启动“绿色承诺 平安中国”低碳100行动计划，旨在履行环境责任，推动绿色金融，促进社会可持续发展。

　　Mr　Lin Shi is the deputy general manager of the corporate branding andcommunication department of Ping An Insurance (Group) Company of China, Ltd.which is responsible for the overall branding strategy and planning, brandmanagement and integrated communication functions of the Company. TheDepartment is also tasked with driving corporate social responsibility andinitiatives for sustainable development。

　　Mr Linjoined Ping An in 1993. He has been in the brand and communication businesssince 1998, with a wealth of experience in advertising, media relations,charity and integrated marketing. In recent years, Mr Lin hasbeen leading a CSR management team to steer the establishment of a corporateresponsibility framework while playing an instrumental role in pursuing andexploring various initiatives in the area of sustainable development. In 2010,Ping An rolled out its “Low-Carbon 100” campaign to combat climate change through 100 initiatives, in a bid to fulfill its environmental responsibility,promote green finance, and facilitate the sustainable development of thecommunity。